Agent Nateur's story grew out of founder Jena Covello 's health problems.
From an early age she suffered from hormone-related health problems including endometriosis and later also adenomyosis. After the fifth surgery, she began to take a more holistic approach to her health such as taking organic, whole food supplements. The transition to eating organic foods and using non-toxic cleaning products was relatively easy because these products are readily available. However, the search for comparable cosmetics and an effective deodorant turned out to be a lot more difficult, according to Jena.
How did Agent Nateur become what it is today?
She decided to take matters into her own hands and went to the Grasse Institute of Perfumery . Full of knowledge and inspiration, she retreated to her own kitchen and tested hundreds of deodorant formulas to finally arrive at the first sample, which she had tested by her friends and family. Everyone was immediately sold and asked her to develop more. Empowered by this glowing feedback, she went back to school to learn how to work with holi-oil and develop a skin care collection.
What does Agent Nateur stand for?
Jena wants to change the way the world views luxury cosmetics. Those who choose to lead a healthy, natural lifestyle and want to shine with beautiful skin should realize that the application and absorption of healthy cosmetics are just as crucial for the skin as the intake of healthy food. The skin is the largest organ of the body and because it is porous, it absorbs everything you put on it. Cosmetics must therefore be as effective, beautiful and healthy as your diet.
What specific ingredients does Agent Nateur rely on?
Agent Nateur brings a large amount of working, powerful ingredients to you! For example, cucumber water, chamomile, hyaluronic acid, pearl powder, peony root extract and vitamin C are just some of the natural powerhouses in these products.
Agent Nateur products have a solid, scientific basis. They are designed with a holistic view of health, so that the entire range is made with the greatest care for safe ingredients and is widely applicable for many health problems.
Has Jena's story caught your attention and would you like to hear more from her? Be sure to check out the podcast Nateurious , in which she interviews her favorite beauty and health experts. Nateurious immerses you in the wellness industry and is accompanied by a portion of education and tips that you can take with you and apply in your own life.
